@font-face {
  font-family: "DM Sans";
  src: url("assets/dm-sans-latin-wght-normal.woff2") format("woff2");
  font-style: normal;
  font-weight: 100 1000;
  font-display: swap;
}

@font-face {
  font-family: "Fraunces";
  src: url("assets/fraunces-latin-wght-normal.woff2") format("woff2");
  font-style: normal;
  font-weight: 100 900;
  font-display: swap;
}

:root {
  --wine: #4b0c24;
  --wine-dark: #17070d;
  --blush: #efb5c5;
  --cream: #f7f0e8;
  --acid: #dfff40;
  --ink: #1d0d13;
  --pad: clamp(1.25rem, 4.3vw, 5rem);
  --header-h: 5.7rem;
}

*,
*::before,
*::after { box-sizing: border-box; }

html {
  max-width: 100%;
  overflow-x: hidden;
  overflow-x: clip;
  scroll-behavior: smooth;
  scroll-padding-top: var(--header-h);
}

body {
  margin: 0;
  max-width: 100%;
  overflow-x: hidden;
  overflow-x: clip;
  color: var(--ink);
  background: var(--cream);
  font-family: "DM Sans", Arial, sans-serif;
  line-height: 1.5;
  text-rendering: optimizeLegibility;
}

body.menu-open { overflow: hidden; }

img,
svg {
  display: block;
  max-width: 100%;
}

img { height: auto; }
a { color: inherit; }
button { font: inherit; }

::selection { color: var(--wine); background: var(--acid); }

:focus-visible {
  outline: 3px solid var(--acid);
  outline-offset: 4px;
}

.skip-link {
  position: fixed;
  z-index: 100;
  top: 0.7rem;
  left: 0.7rem;
  padding: 0.65rem 0.85rem;
  color: var(--wine);
  background: var(--acid);
  transform: translateY(-150%);
  transition: transform 180ms ease;
}

.skip-link:focus { transform: none; }

.site-header {
  position: absolute;
  z-index: 30;
  top: 0;
  left: 0;
  display: grid;
  grid-template-columns: 1fr auto;
  align-items: center;
  width: 100%;
  min-height: var(--header-h);
  padding: 1.15rem var(--pad);
  color: var(--cream);
}

.brand {
  position: relative;
  z-index: 3;
  display: inline-flex;
  align-items: center;
  width: fit-content;
  gap: 0.72rem;
  text-decoration: none;
}

.brand__mark { width: 2.7rem; flex: 0 0 auto; }
.brand__accent { fill: var(--acid); }

.brand__word {
  font-size: 1.06rem;
  font-weight: 820;
  letter-spacing: 0.105em;
  line-height: 1;
}

.site-nav {
  display: flex;
  gap: clamp(1.5rem, 3.2vw, 3.8rem);
}

.site-nav a {
  position: relative;
  padding: 0.4rem 0;
  font-size: 0.72rem;
  font-weight: 700;
  letter-spacing: 0.13em;
  text-decoration: none;
  text-transform: uppercase;
}

.site-nav a::before {
  position: absolute;
  bottom: 0;
  left: 0;
  width: 0.36rem;
  height: 0.36rem;
  border-radius: 50%;
  background: var(--acid);
  content: "";
  opacity: 0;
  transform: translateY(0.45rem);
  transition: opacity 180ms ease, transform 180ms ease;
}

.site-nav a:hover::before,
.site-nav a[aria-current="true"]::before { opacity: 1; transform: none; }

.menu-toggle {
  position: relative;
  z-index: 4;
  display: none;
  align-items: center;
  border: 0;
  padding: 0.5rem 0;
  color: inherit;
  background: transparent;
  cursor: pointer;
  gap: 0.7rem;
}

.menu-toggle__word {
  font-size: 0.68rem;
  font-weight: 750;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.menu-toggle__lines { position: relative; width: 1.7rem; height: 1.1rem; }

.menu-toggle__lines i {
  position: absolute;
  right: 0;
  width: 100%;
  height: 2px;
  background: currentColor;
  transition: top 180ms ease, transform 180ms ease;
}

.menu-toggle__lines i:first-child { top: 0.2rem; }
.menu-toggle__lines i:last-child { top: 0.78rem; width: 70%; }
.menu-toggle[aria-expanded="true"] .menu-toggle__lines i:first-child { top: 0.52rem; transform: rotate(45deg); }
.menu-toggle[aria-expanded="true"] .menu-toggle__lines i:last-child { top: 0.52rem; width: 100%; transform: rotate(-45deg); }

.kicker {
  margin: 0;
  font-size: 0.68rem;
  font-weight: 750;
  letter-spacing: 0.16em;
  text-transform: uppercase;
}

.hero {
  position: relative;
  display: grid;
  grid-template-columns: minmax(0, 1.4fr) minmax(17rem, 0.6fr);
  align-items: end;
  min-height: max(46rem, 100svh);
  padding: calc(var(--header-h) + 4rem) var(--pad) clamp(3rem, 6vw, 5.8rem);
  overflow: hidden;
  color: var(--cream);
  background: var(--wine);
  isolation: isolate;
}

.hero__image,
.hero__veil {
  position: absolute;
  z-index: -2;
  inset: 0;
  width: 100%;
  height: 100%;
}

.hero__image { object-fit: cover; object-position: center; }

.hero__veil {
  z-index: -1;
  background:
    linear-gradient(180deg, rgba(23, 7, 13, 0.25), rgba(23, 7, 13, 0.04) 42%, rgba(23, 7, 13, 0.8)),
    linear-gradient(90deg, rgba(23, 7, 13, 0.5), transparent 58%);
}

.hero__title,
.hero__note { min-width: 0; }

.hero__title h1 {
  max-width: 12ch;
  margin: 1.25rem 0 0;
  font-size: clamp(4.5rem, 10vw, 10.8rem);
  font-weight: 650;
  letter-spacing: -0.075em;
  line-height: 0.76;
}

.hero__title h1 em {
  color: var(--acid);
  font-family: "Fraunces", Georgia, serif;
  font-weight: 320;
  letter-spacing: -0.04em;
}

.hero__note {
  align-self: end;
  justify-self: end;
  max-width: 25rem;
  padding-left: 2rem;
  border-left: 1px solid rgba(255, 255, 255, 0.55);
}

.hero__note p { margin: 0 0 1.6rem; font-size: clamp(1rem, 1.35vw, 1.2rem); }

.hero__note a,
.underline-link {
  display: inline-flex;
  align-items: center;
  padding-bottom: 0.28rem;
  border-bottom: 1px solid currentColor;
  font-size: 0.69rem;
  font-weight: 750;
  letter-spacing: 0.12em;
  text-decoration: none;
  text-transform: uppercase;
  gap: 2rem;
  transition: gap 180ms ease;
}

.hero__note a:hover,
.underline-link:hover { gap: 2.6rem; }

.hero__side {
  position: absolute;
  top: 50%;
  right: 1rem;
  margin: 0;
  font-size: 0.59rem;
  letter-spacing: 0.13em;
  text-transform: uppercase;
  transform: translate(43%, -50%) rotate(90deg);
}

.manifesto {
  display: grid;
  grid-template-columns: minmax(9rem, 0.45fr) minmax(0, 1.55fr);
  padding: clamp(6rem, 12vw, 12rem) var(--pad);
  background: var(--blush);
  gap: clamp(2rem, 6vw, 8rem);
}

.manifesto > * { min-width: 0; }

.manifesto__label {
  display: flex;
  min-height: 100%;
  flex-direction: column;
  justify-content: space-between;
}

.manifesto__label span { font-size: clamp(3rem, 7vw, 7rem); }

.manifesto__copy h2 {
  max-width: 14ch;
  margin: 0;
  font-size: clamp(3.1rem, 7vw, 8rem);
  font-weight: 550;
  letter-spacing: -0.065em;
  line-height: 0.91;
}

.manifesto__copy h2 em {
  font-family: "Fraunces", Georgia, serif;
  font-weight: 310;
}

.manifesto__copy > p {
  max-width: 38rem;
  margin: clamp(2.5rem, 5vw, 5rem) 0 0 auto;
  font-size: clamp(1.1rem, 1.7vw, 1.45rem);
}

.launch {
  display: grid;
  grid-template-columns: minmax(19rem, 0.84fr) minmax(0, 1.16fr);
  min-height: 57rem;
  background: var(--cream);
}

.launch > * { min-width: 0; }

.launch__visual {
  position: relative;
  display: grid;
  place-items: center;
  min-height: 50rem;
  padding: clamp(4rem, 8vw, 8rem) clamp(2rem, 5vw, 5rem);
  overflow: hidden;
  background: var(--wine);
}

.launch__shape {
  position: absolute;
  top: 13%;
  right: -15%;
  width: 82%;
  aspect-ratio: 1;
  border-radius: 50%;
  background: var(--acid);
}

.launch__figure {
  position: relative;
  z-index: 1;
  width: min(100%, 32rem);
  margin: 0;
  transform: rotate(-2.5deg);
}

.launch__figure img {
  width: 100%;
  aspect-ratio: 2 / 3;
  object-fit: cover;
}

.launch__figure figcaption {
  position: absolute;
  right: -2rem;
  bottom: 1.2rem;
  padding: 0.75rem 0.95rem;
  color: var(--cream);
  background: var(--wine);
  font-size: 0.62rem;
  font-weight: 700;
  letter-spacing: 0.11em;
  text-transform: uppercase;
}

.launch__content {
  align-self: center;
  padding: clamp(5rem, 9vw, 10rem) var(--pad);
}

.launch__content > .kicker { color: var(--wine); }

.launch__content > h2 {
  max-width: 10ch;
  margin: 1.7rem 0 2.4rem;
  font-family: "Fraunces", Georgia, serif;
  font-size: clamp(3.4rem, 6.4vw, 7rem);
  font-weight: 350;
  letter-spacing: -0.055em;
  line-height: 0.89;
}

.launch__lead {
  max-width: 39rem;
  margin: 0;
  font-size: clamp(1.05rem, 1.55vw, 1.32rem);
}

.launch__list {
  margin: clamp(3.5rem, 6vw, 6rem) 0 0;
  padding: 0;
  border-top: 1px solid currentColor;
  list-style: none;
}

.launch__list li {
  display: grid;
  grid-template-columns: 3.5rem minmax(0, 1fr);
  padding: 1.4rem 0 1.6rem;
  border-bottom: 1px solid currentColor;
  gap: 1.25rem;
}

.launch__list li > * { min-width: 0; }
.launch__list li > span { padding-top: 0.25rem; color: var(--wine); font-size: 0.68rem; font-weight: 780; letter-spacing: 0.12em; }
.launch__list h3 { margin: 0 0 0.4rem; font-size: 1.1rem; }
.launch__list p { max-width: 34rem; margin: 0; color: #6f5961; }

.rhythm {
  position: relative;
  padding: clamp(5rem, 10vw, 10rem) var(--pad);
  overflow: hidden;
  color: var(--wine);
  background: var(--acid);
}

.rhythm p { margin: 0; }

.rhythm__small {
  margin-bottom: 1.5rem !important;
  font-size: 0.7rem;
  font-weight: 760;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

.rhythm__large {
  font-size: clamp(3.7rem, 9.6vw, 11rem);
  font-weight: 650;
  letter-spacing: -0.075em;
  line-height: 0.78;
}

.rhythm__large--offset { margin-left: 12vw !important; }
.rhythm__large em { font-family: "Fraunces", Georgia, serif; font-weight: 300; }

.rhythm svg {
  position: absolute;
  right: var(--pad);
  bottom: 2rem;
  width: clamp(8rem, 18vw, 18rem);
}

.convert {
  position: relative;
  display: grid;
  min-height: min(57rem, 95svh);
  overflow: hidden;
  color: var(--cream);
  background: var(--wine-dark);
  isolation: isolate;
}

.convert__image,
.convert__veil {
  position: absolute;
  z-index: -2;
  inset: 0;
  width: 100%;
  height: 100%;
}

.convert__image { object-fit: cover; object-position: center; }

.convert__veil {
  z-index: -1;
  background: linear-gradient(90deg, rgba(23, 7, 13, 0.12) 0%, rgba(23, 7, 13, 0.22) 45%, rgba(23, 7, 13, 0.92) 76%, var(--wine-dark) 100%);
}

.convert__copy {
  align-self: center;
  width: min(48rem, 52vw);
  margin-left: auto;
  padding: 5rem var(--pad) 5rem 4rem;
}

.convert__copy .kicker { color: var(--acid); }

.convert__copy h2 {
  margin: 1.7rem 0 2rem;
  font-family: "Fraunces", Georgia, serif;
  font-size: clamp(3.1rem, 6.2vw, 6.7rem);
  font-weight: 340;
  letter-spacing: -0.06em;
  line-height: 0.9;
}

.convert__copy > p:not(.kicker) {
  max-width: 35rem;
  margin: 0 0 2.2rem;
  color: rgba(247, 240, 232, 0.76);
  font-size: clamp(1rem, 1.45vw, 1.24rem);
}

.site-footer {
  display: grid;
  grid-template-columns: minmax(10rem, 1fr) minmax(18rem, 1fr) minmax(10rem, 1fr);
  align-items: end;
  padding: clamp(4.5rem, 8vw, 7.5rem) var(--pad) 2rem;
  color: var(--wine);
  background: var(--blush);
  gap: clamp(2rem, 5vw, 6rem);
}

.site-footer > * { min-width: 0; }
.brand--footer { align-self: start; }

.site-footer address {
  font-size: clamp(0.84rem, 1.1vw, 1rem);
  font-style: normal;
  line-height: 1.75;
}

.site-footer address strong { letter-spacing: 0.04em; }

.site-footer__end { text-align: right; }
.site-footer__end a { font-size: 0.68rem; font-weight: 750; letter-spacing: 0.12em; text-decoration: none; text-transform: uppercase; }
.site-footer__end p { margin: 3rem 0 0; font-size: 0.62rem; letter-spacing: 0.07em; }

.reveal { opacity: 1; transform: none; }

.js-ready .reveal {
  opacity: 0;
  transform: translateY(2rem);
  transition: opacity 700ms ease, transform 700ms cubic-bezier(0.18, 0.75, 0.22, 1);
}

.js-ready .reveal.is-visible { opacity: 1; transform: none; }

@media (max-width: 1024px) {
  .hero { grid-template-columns: minmax(0, 1.2fr) minmax(15rem, 0.8fr); }
  .launch { grid-template-columns: minmax(18rem, 0.82fr) minmax(0, 1.18fr); }
  .launch__figure figcaption { right: -0.8rem; }
}

@media (max-width: 820px) {
  :root { --header-h: 4.8rem; }

  .menu-toggle { display: inline-flex; }

  .site-nav {
    position: fixed;
    z-index: 1;
    inset: 0;
    display: flex;
    flex-direction: column;
    align-items: flex-start;
    padding: calc(var(--header-h) + 4rem) var(--pad) 3rem;
    color: var(--wine);
    background: var(--blush);
    visibility: hidden;
    opacity: 0;
    pointer-events: none;
    transform: translateY(-1rem);
    transition: opacity 180ms ease, transform 180ms ease, visibility 180ms;
    gap: 0;
  }

  .site-nav::after {
    position: absolute;
    right: var(--pad);
    bottom: var(--pad);
    color: var(--acid);
    content: "✳";
    font-size: 5rem;
  }

  .site-nav a {
    width: 100%;
    padding: 0.55rem 0;
    border-bottom: 1px solid rgba(75, 12, 36, 0.35);
    font-family: "Fraunces", Georgia, serif;
    font-size: clamp(3.2rem, 15vw, 5.7rem);
    font-weight: 350;
    letter-spacing: -0.05em;
    text-transform: none;
  }

  .site-nav a::before { display: none; }

  .menu-open .site-nav {
    visibility: visible;
    opacity: 1;
    pointer-events: auto;
    transform: none;
  }

  .menu-open .site-header { color: var(--wine); }

  .hero {
    display: flex;
    min-height: max(43rem, 100svh);
    padding: calc(var(--header-h) + 3rem) var(--pad) 3rem;
    flex-direction: column;
    justify-content: flex-end;
  }

  .hero__image { object-position: 59% center; }
  .hero__veil { background: linear-gradient(180deg, rgba(23, 7, 13, 0.16), transparent 36%, rgba(23, 7, 13, 0.9) 82%); }

  .hero__title h1 {
    font-size: clamp(4rem, 17vw, 7.4rem);
    line-height: 0.79;
  }

  .hero__note {
    max-width: 30rem;
    margin-top: 2.6rem;
    padding: 1.3rem 0 0;
    border-top: 1px solid rgba(255, 255, 255, 0.55);
    border-left: 0;
  }

  .hero__side { display: none; }

  .manifesto { display: block; }
  .manifesto__label { min-height: 7rem; }
  .manifesto__label span { display: none; }
  .manifesto__copy h2 { font-size: clamp(3.2rem, 14.5vw, 6rem); }

  .launch { display: block; }
  .launch__visual { min-height: 42rem; }
  .launch__figure { width: min(86%, 28rem); }
  .launch__figure figcaption { right: -1rem; }

  .rhythm__large { font-size: clamp(3.2rem, 14vw, 6.5rem); line-height: 0.84; }
  .rhythm__large--offset { margin-left: 0 !important; }
  .rhythm svg { position: relative; right: auto; bottom: auto; margin: 3rem 0 0 auto; }

  .convert { min-height: 50rem; align-items: end; }
  .convert__image { object-position: 28% center; }
  .convert__veil { background: linear-gradient(180deg, rgba(23, 7, 13, 0.04), rgba(23, 7, 13, 0.22) 45%, rgba(23, 7, 13, 0.97) 80%); }
  .convert__copy { width: 100%; margin: 0; padding: 15rem var(--pad) 4rem; }

  .site-footer { grid-template-columns: 1fr; align-items: start; }
  .site-footer__end { padding-top: 2rem; border-top: 1px solid rgba(75, 12, 36, 0.35); text-align: left; }
  .site-footer__end p { margin-top: 1.5rem; }
}

@media (max-width: 390px) {
  .brand__word { font-size: 0.93rem; }
  .brand__mark { width: 2.45rem; }
  .menu-toggle__word { display: none; }
  .launch__figure figcaption { right: 0; max-width: 10rem; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    scroll-behavior: auto !important;
    transition-duration: 0.01ms !important;
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
  }
  .js-ready .reveal { opacity: 1; transform: none; }
}
